Mark McEwan is a born entrepreneur, from his humble beginnings right through to the ups and downs of building a business. Today McEwan, the man, and McEwan, the brand, are both flourishing in the Canadian culinary industry. The McEwan Group recruited Frisina Films to create an informational short documentary about the Mark McEwan story. The objective was to build a connection with his customers and his brand. The resulting video was featured on the McEwan Group website, in addition to multiple social platforms.