Cheese Boutique
When the Pristine family arrived in Canada from Italy in the early 1970s, they were determined to create a good life in their new country. Their ticket to success was a focus on the business of cheese. Close to four decades and three generations later, Cheese Boutique has carved out a substantial wedge in Canada’s cheese and dairy industry. The company recruited Frisina Films to create an informative and entertaining short documentary to unveil the history behind the organization, and help forge a stronger, more personal connection to their customers.